Nal’ibali collaborated with South African role models and public figures to highlight the importance of mother tongue languages in children’s literacy development this International Mother Tongue Day!
This video emphasises the challenges faced by many young children as they engage with print and other literacy materials in unfamiliar languages on a daily basis. Local celebs such as YouTube sensation, Suzelle DIY, actress and Freshlyground lead singer, Zolani Mahola, as well as soccer players Cecil Lolo and Ziyaad Eksteen from Ajax Cape Town Football Club, tried to try to hilariously read a children’s story – in a language they didn’t understand!
Watch to see what happens:
To read more about this PSA and the importance of mother tongue languages for children's literacy development, click here.